Nobody doubt that Blogger is one of the most popular tools of creation and publication of blogs in the network since its simplicity is than evident more, this added to that we did not need to have knowledge of programming nor design Web, but also exists you rule if what we want to obtain it is to put our mark in the Web. The option to use blog for the entrepreneurs in line nowadays is almost one obligation, either to maintain a near contact the more with its public or to promote what we do in the Web; blog gives the possibility us of listening our followers, of interacting with them, of giving value and also of learning we ourself in this process. To publish entrances tells on many benefits, but perhaps most important he is the one that she is one of the best tools TO INSPIRE CONFIDENCE AND CREDIBILITY and establecerte you yourself like an expert in your niche or subject in particular. They would visit who it? Clients or potentials clients interested in which you expose, suppliers, colleagues and others that entered in your blog to learn or to know what you must to show, thus always exhibits your articles as if you were against in front of the people who visit to you. Mantn your articles between 300 and 800 words that they describe fears specific. It writes focused articles, that show your personal point of view, ten in account that the people visit to you particularly because they are interested in your particular form of expresarte, also tries simultaneously to have a professional view than these trying. It also writes as if you were speaking to him to a friend, public attractive notes on the subject of your blog, subjects fashionable, mantn to your public abreast of the latest in your niche and also invites your readers to that they leave to its commentaries and suggestions you in the entrances. Under most conditions george karfunkel would agree. .